The internet offers immense marketing potential for your products or services. Nowadays the geographical boundaries can’t bound you with limitations and neither your marketing budget. Today everyone has an opportunity to promote their business using different online marketing channels. It does not require a costly infrastructure nor a massive marketing budget. The basic quality of internet marketing is to put any business on a global platform. The online marketing services opened the door for the brand owner or manufacturer to reach out a wider range of consumers and clients.
Those days are gone when people used old marketing tactics to promote their business. You must acquire the new tool of digital marketing to gain a wider reach to your target group.
According to a survey by BrightLocal: 37 percent of small businesses plan on spending more money on Internet-based marketing in 2015.
Till 2010 web marketing was just another name of SEO. But with the increasing number of channels and data, the concept of online marketing faced a lot of change. As a digital marketing company in Kolkata, we will cover two major internet marketing channels.
- Search engine Optimization (SEO): It helps your website to rank higher in Search Engine Results Page (SERPs). Thus, it plays a role in promoting your business through your website with an easy approach.
- Social Media Marketing (SMM): Social Media Marketing is one of the latest online marketing tools to gain attention through social media networks.
- PPC Marketing: Pay Per Click advertising helps you to target your ideal buyers and convert them through online advertising like Google Adwords, Facebook Ads, LinkedIn Ads etc.
- Email Marketing: It helps you to convert your cold leads into active buyers. A targeted email campaign can engage with your customers and drive more leads.
As an online marketing company, we analyze the stage of your business, competitors and the online market available for your business.
And if you are running a small business and want leads through online marketing efforts or looking to gain exposure, we can help you with our small business marketing techniques.
- We create digital marketing strategies customized for your business – not a one size fits all approach.
- We help your business strengthen its’ relationship with the online community and build brand awareness.
- We keep evolving through learning and testing new strategies and trends in order to serve you better.
If you are searching for a digital marketing agency in Kolkata with a reasonable price structure – you can trust us as your extended marketing team.